Digital Marketing Assistant

Blue Bay Travel is the UK's leading independent long-haul holiday experts. As a Digital Marketing Assistant at Blue Bay Travel you’ll use your knowledge of data analysis and critical thinking to ensure the Marketing Department meets its targets.

What we want from you

These are the fundamental qualities of a Blue Bay Marketeer:

  • Passion for understanding and analysing data
  • Love of knowledge and an eagerness to learn
  • Creativity, ingenuity and heaps of personality
  • Commercial mind with a creative outlook
  • Strong organisational and planning skills
  • The ability to multi-task swiftly
  • Strong initiative balanced with excellent teamwork
  • Ability to stay calm under pressure
  • Ability to meet strict deadlines unsupervised
  • Conversational style with the ability to adapt
  • Knowledge of Microsoft Word, Excel and PowerPoint
  • Ability to work some evenings and weekends
Bonus qualities

While non-essential, the following skills would put a smile on our faces:

  • Basic MySQL knowledge
  • Advanced Excel formula knowledge
  • Knowledge of the UK Travel Industry
  • Knowledge of marketing luxury products
What you'll get up to

The work of a Marketeer is varied and flavoursome:

  • Creating reports by analysing campaign data to draw conclusions
  • Using initiative to generate campaign ideas from collected data
  • Utilising marketing intelligence software and problem-solving skills to optimise ROI
  • Proactively monitoring website behaviour using Google Analytics
  • Profiling customers into marketable persona groupings
  • Conducting competitor analysis
  • Proactively investigating ways to improve website conversion
  • Implementing strong PPC strategies
  • Resolving internal support issues and investigating queries
  • Supporting Marketing Management with all of the things

Salary & benefits

  • Starting salary between £15,600 — £18,000 dependant on experience
  • Salary increase based on service and personal progression up to £22,000
  • 20 days holiday, rising to 24 with service
  • Childcare vouchers
  • Enhanced maternity & paternity leave
  • Travel perks
  • Unlimited tea & coffee
  • Service recognition rewards

Apply for this position

Educational Trips.

Educationals/Familiarisation trips, or loosely called "fam" trips can be a great learning tool for travel professionals. There is no better way of learning about a destination than experiencing it for yourself. We encourage all our colleagues to experience as many different countries as possible to ensure that as a business we are constantly expanding our knowledge base. Educationals do usually involve a lot of hard work, but can be extremely rewarding and worthwhile and an awful lot of fun.


Service Recognition.

We value the contribution of all of our colleagues and are delighted that we have such a loyal workforce supporting us as we grow from strength to strength. We are pleased that so many have been with us from the very early stages and so we want to reward our colleagues for their contribution, as we recognise the pivotal role they play in making the Company a successful business.